The one question I’m asked about IT Conversations more than any other is, “What’s your business model?” After 18 months, nearly 300 programs and now with the New Year looming, the time has come to answer that question.
That’s the first paragraph of a two-page essay I just posted on the IT Conversations wiki. I hope you’ll read it and give me your feedback either here (as a comment) or by editing the wiki directly. I think you’ll find it relevant to all podcasters not just IT Conversatinos.
This is pretty cool. Search Google for one of the recent celebrity interviews on IT Conversations such as Malcolm Gladwell or Thomas Barnett. Are you getting the same results as I am? Do the links to IT Conversations appear in the #2 or #3 positions? Or does this have something to do with the fact that I have Google desktop also running on my machine and Google knows I’m interested in IT Conversations? I’d like to think that Google’s algorithms believe IT Conversations is that important and credible for everyone on the ‘Net, but given how much is written by and about people like Malcolm and Tom, I find that hard to believe. What results do you see?